Working with Dubai & the UAE
A UK software engineer for Dubai businesses.
Websites, booking systems, AI chatbots and lead generation — built directly by one senior engineer, a few hours behind you.
Dubai runs on service businesses — clinics, salons, brokers, agencies, trades — and those businesses win or lose on enquiries, bookings and follow-up. That's exactly what I build: websites that convert, booking systems that take payment while you sleep, and AI assistants that answer customers 24/7. You work directly with me, a senior engineer in the UK, not an account manager relaying messages to a team you never meet.
Why this works
Why businesses in Dubai & the UAE work with me.
Dubai's service economy is built on bookings and enquiries — my core work is booking systems, lead-generation sites and AI chatbots that capture them around the clock.
English-first delivery suits how Dubai business already works, and I can build the product itself multilingual — I engineered the EU Parliament's virtual tour across 24 languages, Arabic-ready patterns included.
You get senior UK engineering without agency layers: one person who scopes, quotes, builds and answers for the result.
Everything I build is measurable — tracking wired in from day one, so you can see which dirhams of ad spend actually become customers.
The practical bit
How working together actually runs.
Timezone
Dubai is only 3–4 hours ahead of the UK, and since 2022 the UAE's Monday-to-Friday working week lines up with mine. Your afternoon is my morning — we get real overlap every single working day, not scraps of it.
Contracts & payment
TSMW Development LTD is a registered UK limited company. You get a written fixed quote, a proper contract, and invoices you can pay by ordinary international bank transfer — the same arrangement UK clients get.
Fully remote delivery
Everything ships remotely: short video calls when decisions are needed, async updates in between, and a live staging link so you watch the real thing take shape rather than approving screenshots.
Relevant work
Proof, not promises.
The same engineering Dubai businesses need — AI woven into a real product, high-traffic eCommerce, and multilingual delivery for an international client.
Energy
Enerio
AI woven through an energy platform — intelligent agents, integrations, and GDPR-grade privacy.
GDPR-grade privacy — no data leaves the perimeter
eCommerce · Beauty retail
Beauty Bay
Payments, a discounts engine, and re-engineering the core of a high-traffic beauty retailer.
Payments + scale discounts engine & core systems re-engineered
Public sector
Michael Page
Real-time 3D virtual tours of the EU Parliament, in every language.
24 languages supported
What I build
What I build for businesses in Dubai & the UAE.
Websites
Business websites
A site that turns visitors into enquiries.
Websites
Booking & scheduling
Let customers book and pay online, day or night.
Automation & AI
AI chatbots, assistants & agents
Answer questions and capture leads 24/7.
Get found & grow
Lead-generation systems
Turn your website into a steady stream of enquiries.
Get found & grow
SEO & GEO
Get found on Google — and in AI search.
Custom builds
Bespoke software & automation
Custom tools for how your business actually works.
Common questions
Questions from Dubai & the UAE.
Do you work with businesses in Dubai remotely?
Yes — the whole engagement runs remotely and always has for my international work. Scoping happens on a video call, you get a fixed written quote, and you follow progress on a live staging link. Dubai's 3–4 hour offset from the UK means we share most of the working day.
How does the time difference work in practice?
Dubai is 3 hours ahead of the UK in summer, 4 in winter. When you're back from lunch, I'm starting my day — so calls are easy to book and you never wait a full day for an answer. The UAE's Monday–Friday week matches mine too.
Can you build the site or app in Arabic as well as English?
Yes. I built the multi-language system behind the EU Parliament's virtual tour — 24 languages — so bilingual English/Arabic sites, including right-to-left layout, are well within what I deliver.
How do contracts and payments work from the UAE?
You contract with TSMW Development LTD, a UK limited company, on a fixed written quote. Invoices are payable by standard international transfer. No surprises mid-project — the price you agree is the price you pay.
Got a project in Dubai & UAE?
A free 30-minute call, straight with me — wherever you are. I'll tell you honestly whether I can help and what it would take.
No deck. No drip campaign. One reply.